I like to submit my writing to publications as often as possible, because rejection is fun and it’s good to be reminded how worthless I am on the regular. Below is my most recent rejected submission – an “Open Letter” to the First Response Pregnancy Test Advertising Team – openly rejected by “Kelly the Intern” at mcsweeneys.net, because it just wasn’t her style. I’m sure she’ll be graduating high school this June in a beautiful gown from Forever21 and a toilet baby of her own. I hope you enjoy it more than she did!
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Dear FRPTAT:
I’ve noticed a disturbing trend in the procreative community. It seems to me that a number of its members, namely those with less than ideal parental (and might I suggest mental?) qualifications, decide to throw caution to the wind and condoms in the garbage and whoopsie, out comes a baby.
For example, teenagers are perhaps too busy basking in the glow of their own wildly miscalculated invincibility to worry about what might happen when they get busy with each other. Think Bristol Palin and Levi Johnston, Jamie Lynn Spears and her Barely Literate Baby Daddy, the drugstore cashier you run into at 3am when you are maybe searching for a pregnancy test yourself. Unsettling, I know! And as dedicated advertising professionals, I am sure you pay close attention to all the hottest, freshest television programs on the dial. Have you seen the Discovery Health Channel’s mesmeric reality series called “I Didn’t Know I Was Pregnant?” In an alarming twist of events, this program’s title is neither a metaphor nor is it a behind-the-scenes look at the making of a Wes Craven picture. It is actually a show about ladies who do not realize that they are with child until what they assume is a severe case of constipation turns out to be – well – not.
Know this, First Respondents. As a woman, I appreciate you doing all you can to help me know if I’m pregnant the second it happens. I don’t doubt that the blessed genii in your chemistry labs will soon afford me the ability to detect my pregnancy pre-fornication – perhaps several hours or even days before a future suitor and I consummate our regrettable one night stand! Unfortunately, I’m not quite sure I have the same confidence in your advertising personnel, whom I believe are largely responsible for the above-mentioned pregnancy debacles.
Let me explain. I recently partook in an all-night television marathon, during which I binged on “The Real Housewives of New York City” and “Keeping Up With the Kardashians”. Picture it. There I am on the couch, methodically flipping back and forth between Bravo and E!, E! and Bravo, like a basic cable zombie. Your commercial appears on my screen, and it’s advertising your cutting-edge, rapid-detection, aptly named First Response Pregnancy Test. A lovely looking lady glides into the frame. She emits a kind of maternal sagacity that only those experienced in child rearing, and therefore stick-urination, could emit. Whatever she says, I will take her word for it. I trust her. She looks intently into the camera, secures my attention, and tells me, “You know, there IS such a thing as being a little bit pregnant.”
Come again?
What?
No. No way, you deceptively sagacious, fraudulently maternal freak. There is actually no such thing as being a little bit pregnant. You are lying. Find me one doctor, one scientist, one woman in labor who can define what being just “a little bit pregnant” could possibly mean.
Listen, it may be the middle of the night, and I may be drunk off Robitussin and Linzer tarts, but I know a dangerous lie when I hear one. Thankfully, I am also not as dumb – ahem- uninformed as some of my counterparts whom I described to you earlier in my letter. You cannot tell a fourteen-year-old girl who grew up behind a meth lab in the barren New Mexico desert that it is possible for her to get just a little bit pregnant. No big deal, it’s cool, it’s just a little. Well, she saw your commercial and is now scheduled to give birth at someone’s junior prom. The woman who mistook her pregnancy for an irritable bowel? Let’s just say it takes a special kind of mother to confuse her birth canal with her back door. The kind of mother who thinks she’s either going to give birth to a boy, a girl, or a jellyfish.
Please stop airing this misleading commercial immediately. I am begging you. You are confusing stupid future parents everywhere. America is getting dumber and you are perpetuating the cycle- one urine-soaked stick at a time! I don’t know if you think this commercial is a funny joke, or if its production coincided with your copyeditor’s vacation. What I do know, FRPTAT, is that you may be the reason why our babies are dropping out of school and into toilets.
Yours truly,
redthnapper

